

Freelance and fractional marketing services for Founders, and SME business leaders
Specialist, personable and agile B2B fractional marketing support for SMEs and SaaS start ups to master your marketing with cost-effective expertise focused on building strategy, scalable campaigns, processes, and outcomes, enabling you to get on with your day job.
About Me

Hi, I'm Sam. I'm all about helping small businesses achieve their marketing goals.​So, if you've ended up here looking for fractional marketing and campaign support and advice, you've come to the right place.
Because I genuinely want to help SaaS founders and CEOs/MDs of small to medium sized business to build their marketing function and processes from scratch.
Over the years I’ve implemented and led on various brand and demand generation projects that have exceeded six figures in pipeline for SMEs. I pride myself in being a commercially led and strategic marketing leader, always looking at the best channels and campaigns to generate ROI, while crafting plans and strategies that can enable companies to establish long-term growth.
​
I’ve worked for B2B events businesses and publishers, wealth management companies, manufacturers, and have extensive experience within SaaS - Martech, Fintech and Cybersecurity. ​​
Let's have a chat to explore your current marketing requirements and see how I can help you grow your marketing efforts as your fractional CMO.​
How I work to generate you results
I've spent nearly two decades working within marketing teams across a variety of sectors, each with differing metrics for success. Therefore, I get that each business is different in what they require from a successful marketing function. Building out that function without specialist support takes time and effort for busy executives, especially when you're wearing many hats.
That’s where I come in as your fractional CMO resource.
My experience and expertise enables me to identify how specific marketing services and projects can help you, what the foundations are that need putting in place, processes that need establishing, as well as building out core strategy frameworks. I'm also hands on, rolling up my sleeves and getting stuck in with full end-to-end campaign management and execution.
​
But first thing’s first, if you’re interested in using a service, let’s set up a 30 minute call to go through your requirements and how we can work together.

Freelance and Fractional Marketing Services
Strategic Services
-
Fractional CMO/Fractional Head of Marketing
-
Go-to-Market (GTM) Strategy Planning
-
Brand Positioning and Messaging
-
Content Strategy
-
Social Media Strategy
-
Full-funnel/Full stack Campaign Management
-
Demand Generation Planning and Implementation
​
Ad-hoc Services
-
Marketing Audit
-
Website Audit and Update
-
Event Marketing
-
Light-touch copywriting
-
Social Media Management
-
Coaching and Training​
Testimonials
"We've recently launched an events arm to our business and asked Sam to help me with website copy, social media and provided advice on the plan and channels to use. I'm extremely happy with all the work Sam has helped with and all the advice given, she's amazing. Thank you."
Owner, TLC Furniture
"Sam is one of those marketing leaders who genuinely seeks to build an effective relationship with those around her [and] has also been responsible for generating significant pipeline via well considered campaigns. Sam has also been a lot of fun to work with."
Sales Director, Crossword Cybersecurity